From our kitchen to yours, we always use real foods in all our yummy products!
We only use the very best quality organic ingredients in our products. Because we don’t think it takes a chemistry set to make great tasting food!
Our process
The baby food aisle is one of the highest regulated foods in the supermarket. And at Ella’s we go eveeen further! Because we believe it’s the right thing to do for growing tiny tummies, we’ve set our own standards above + beyond. Not every baby food supplier has to set these standards, but at Ella’s we do because we believe it’s the right thing to do.
We only use the ‘best of the bunch’!
At Ella’s we manage the full ingredient sourcing process in house by working with the best ingredient suppliers and manufacturers, this gives us full visibility + traceability so we know exactly how everything has been sourced and we can be confident that every raw ingredient in our products is the best for little ones.
When we choose our tasty fruit + veggies, they have suuuper high standards to reach. This is so that when they are cooked in our yummy recipes they’re just the right texture for little mouths learning how to eat.
And any meat used in our products, has to meet our strict Animal Welfare Policy. This means every animal is given the highest level of care throughout their lives.
Always, always best for little ones
We’re suuuper proud that all our products have short ingredients lists full of recognisable foods! We don’t think it takes a chemistry set to make great tasting foods for growing kids, so you’ll find no funny sounding ingredients with Ella’s!
We always make sure our yummy food is best for little ones. Working with our expert recipe developers, we ensure that every ingredient has a reason to be there. This could be for a nutritional benefit to help support little ones growth, to add variety and introduce new tastes in the weaning journey, or to provide the right texture to support their development journey.
Sometimes there is an opportunity to introduce a more unusual ingredient into our products like adding lentils into our Thai Noodles to achieve an exciting texture or to make our products more nutritious. But we always consider the pros + cons of every new option before bringing it into our range, to make sure we're best in class + putting little ones at the heart of our decisions.
Our suppliers
Many of our incredible suppliers are at the forefront of pioneering sustainable farming initiatives + are always looking to do more. We harvest all our fruit + veg in season when they are the ripest, to make sure your little one gets the absolute freshest + best tasting ingredients!
Our yummy peas are farmed using an Individual Quick Freezing (IQF) process which means the freshness of each ingredient is locked in as our peas go from field to frozen in under 2 hours! Some of our suppliers even have medicine fields for ‘self-healing’, eco-lodges for chickens + houses for cows to protect them against the elements and keep them healthy + happy!
We’re committed to working with the best farmers, because we’re not only choosing the best quality ingredients for our products but we’re also helping to protect the birds, bees + bugs! In organic fields there are 75% more bees + 50% more wildlife. And for every 10% increase in bee-friendly habitats, like those found on organic farms, bee numbers + biodiversity increases by over a third, un-bee-lievable! By removing the use of harmful pesticides, our farmers fields are continuing to be buzzing with life!
We’re really proud to work in partnership with the RSPB to help care for nature and continue to protect our planet for future generations, read more about all the amazing work they do here.
Fancy giving us a go? Shop our yummy baby + toddler food