Peas-ed to meet you, we're Ella's Kitchen!

The most LOVED baby food brand - and we think that's so special! Because love is a really big deal. It's cheesy grins, kicky legs and happy dances! It's the thing that bonds grown-ups + little ones and acts as the foundation for building lifelong healthy relationships with food.

We know the early years are where relationships with food are formed, so it’s super important we do everything we can to help every little one fall in love with GOOD food from their first scrummy spoonful!

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    our story

    Ella’s Kitchen all started back in 2006 when Ella’s dad, Paul, was making yummy food in his kitchen. He noticed that all baby food was a bit beige, bland + boring—and guess what? Ella didn’t like it one bit!

    So Paul decided to make a difference! He wanted Ella, and the rest of her generation (+ future ones too!), to realise that healthy food can be tasty, fun + cool! So, he promised Ella + her brother that he would only make deeeliciously tasty food that is packed full of the best ingredients for tiny tummies.

    What started as a promise between a dad + his daughter is still our guiding Mission: to help every little one grow up happy, healthy and never, ever hungry.

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    our foodie philosophy

    We know that for little ones to love their food, it needs to taste good. We don’t need a chemistry set to make great tasting foods for babies + toddlers, that's why we use the best quality ingredients that are recognisable kitchen + store cupboard staples. Every ingredient is checked to ensure its suitable and whilst baby food is the highest regulated food in the supermarket, we go eeeven further! We set our own standards, above + beyond the industry's with our "Ella's specification list".

    We prioritise natural + real foods, we NEVER add refined sugar and we always make sure everything in our recipes is just right for growing little ones!

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    our tasty ingredients for baby food + toddler snacks

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    supporting happy mealtimes

    We know that weaning + mealtimes can be a rollercoaster with lots of twists + turns! And making tasty food that's good for tiny tummies is just the start! We're here to support you and your little one every step of the way, helping you both navigate the exciting world of foodie fun. With plenty of tips, advice, and lots of love, we’re with you from that very first taste all the way to the big table!

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    Weaning support

    get help + advice for every step of your weaning journey

    Weaning
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    Toddler guide

    explore our handy guide to feeding toddler tums

    Learn more
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    Tasty recipes

    over 150 quick and easy recipes to try at home

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    Helpful stuff

    helpful guides, planners + tips from our experts

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    our foodie philosophy

    We NEVER add refined sugar, salt, or artificial colours or flavours to our baby food and toddler snacks.

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    our people

    Take a peek behind the scenes to meet the people who make the magic happen every day at Ella's Kitchen!

    meet our people